Marketing Automation

CRM/POS/ERP integration

These aren’t complicated hardware computing terms, they’re simple steps in the development and management of a business. Customer Relationship Management (CRM) is everything related to customer support and retainment through customer loyalty and assistance. Point-of-sales is the automated process behind setting up a payment system for online transfers with credit cards or other money-viable solutions. Enterprise Resource Planning manages the key business aspects like inventory, sales, accounting and other things on the back end that the customer – and even the owner – don’t need to see every day.

Automatic Marketing Emails

Having hundreds of emails sounds good until you get down to the task of using them all. How do you reliably market to so many people in a fast enough fashion? You automate it. Automatic marketing emails allow you to set up templates which can then be automatically filled in with saved data from customer-made forms, so each email feels personalized with a name and comes with an intent-driven offer to keep them returning to the business.

There’s always a fine line drawn between promotional emails and outright spam. Automating email marketing is an art of its own, to make unique content that stays unique even after it’s been sent out and reread for the hundredth time. We can make that part easy so all you have to do is set it up on a schedule, or press a button to release them all.

Automated Welcome Emails

Thank you for signing up for our service! Here are all the offers we can give you! If you’ve ever signed up for a new account on a service, you may have to verify it to prove the email belongs to you or adjust your parameters so that it can be properly stored. Having an engaging, exciting – and most of all, refreshing – welcome email is crucial for the customer to understand that you are there to listen to them.

Automating welcoming emails brings customers in extra-quick and keeps them interested by sticking around after they’re done with a first visit and reminding them that they might still have business with you later on. An effective turnover message can make a difference between a one-time customer and a loyal returning friend.

Advanced Analytics and Tracking

As data gathers and collects, much like rainwater, it has to be filtered and purified to get the best results. Measuring analytics and tracking user data is just one thing many SEO services can provide. But even this can be automated to increase the efficiency of datasets and up the searchability of a data warehouse. You’ll never have more data than you can use, and advanced analytics and tracking can help you manage what you’ve got.

We implement standard tracking and can also implement google tracking as well. Google’s own analytics tracking is automated, and pulling data from it to track users will help advance your business’ current and future needs. You can see where people come from, where they go, how long the stay et-cetera as the data is collected and stored in real time in the background.